Digital accessibility is the practice of building websites, digital content, and applications that can be used by a wide range of people, including those who have visual, motor, auditory, speech, or cognitive disabilities.
When the internet was created, one of its core principles was to establish equal opportunities for everyone, including persons with disabilities. One in seven people has some type of disability, which may limit their ability to interact with websites. Having an accessible website is no longer optional, it is a must-have.
Why Accessible Design Matters
When looking at your website, imagine what would happen if you:
In our last post, we covered the basic questions you should ask when getting ready to invest in a new website. Now that you have a general picture of your ideal website in your head, it’s important to really explore the details to avoid wasting time, money, and patience during the process. Let’s explore what questions you should ask next.
So, it’s time for your company to invest in a new website.
It’s tempting to jump in with both feet, but there are a lot of questions you should ask to ensure your new website is built to be exactly what you need for your business.
But first, why do you need to ask these questions?
Reason 1: Scope Creep
When it comes to the Internet, speed is key. But it’s not just about clocking your office’s upload and download speeds. You also need to pay attention to how fast your website loads and catches your users’ attention. If your website isn’t fast enough, your users might “bounce” and you might lose customers before you even make your pitch. Find out what is slowing your website down and holding your business back.
What story does your website tell? Building a new website for your business is a chance to craft content that conveys the purpose and priorities of your business. By putting content first in your web development strategy, you focus on what they need to know to say yes to your company.
If your company is looking to update its online image and functionality, chances are you started your Internet search for a local web designer or web developer. But what's the difference? Are the two terms interchangeable? While design is important, a good web designer isn't enough to turn your adequate website into a multi-functional web portal for clients and staff. For that, you need a web developer.