There are countless companies out there who will sell you a prebuilt website that look pretty. But will a template-based website do everything you want, or do you really need a custom website to make your business thrive?
Many business owners see their website as a marketing investment. But a custom-developed web solution is far more than just an online billboard. Here are 5 ways your website could go beyond marketing.
Once you have committed to creating regular, high-quality content for your website, you have to follow through and create it. At a certain point, every content writer hits a wall or believes that everything has already been done. Here are 10 ways to create new content to keep your website looking fresh.
1. Guide Your Readers to Use Your Product or Service
Guides engage casual readers. Consumer wish lists, beginner’s guides, how-to blogs, and buying guides help your readers understand what your industry is about and how to engage in it.
When you spend the money to have a custom website professionally developed, you may hope that the investment will end when the website is pushed live. But to make the most of your effort, you need to commit to regular, well-written content.
What does your website tell potential customers? Every company, from the smallest online shop to large international corporations have a story to tell: something that makes their business unique and attracts clients. But unless you make good use of your online web content, that story could go untold.
Everyone knows Google, but you may not know the important role cyber-security firms like Symantec play in keeping your business’s website up and running. When these two giants go head-to-head on Internet security, it could mean trouble for your company.
You may think only big corporations need full databases on their websites. But even small businesses can benefit from the added functionality a database can provide. Before writing it off as extravagant, consider how much work your website could be doing for you.
Websites sometimes get a bad wrap. Some business owners seem to think that a website is nothing but an online business card or advertisement. These same people often complain that they don’t see a return on the investment they put into keeping their website looking sharp.
Did you know that websites expire? Like an old chocolate bar, you might still be able to use an outdated website, but it won’t be as good as it was when it was new. Find out why a fresh website should be part of your 2017 marketing plan.
Websites should come with expiration dates. Okay, they won’t stop working (unless your hosting doesn’t renew), but if you let your website sit on the shelf too long it won’t do everything it could to help you build your business.
Sometimes it can feel like your website needs the help of a web counseling service support group. In this blog post, we will meet Holey, a website who is vulnerable to security gaps. We'll see how Provisio Technology Solutions can update a "holey" website, and get it back to work.
Some websites could benefit from a web counseling service support group. In this blog post, we will meet Neglected, a website whose best intentions have fallen by the wayside. We'll see what Provisio Technology Solutions can do to bring neglected websites into their full glory.