website

There are a lot of websites living shallow, meaningless existences. If we asked your website, “Why are you here?”, what would it say? Does it even know? Do you even know?

Have you ever visited your website with your user in mind? How do they know where to go, or what they can do while they are there? By considering user experience in the website development process, you can make your website more pleasant and get more customers.

How did you communicate with your last web development company? If you had a question for your designer or needed to review your content, where would you go? At Provisio Technology Solutions, we want to make it easy for you to stay on top of your web development project.

Communication Is Crucial

When it comes to marketing, it is crucial to make sure everyone is on the same page. Branding, imagery, colors, layout – everything needs to be coordinated. It is just as important that you and your web developer communicate about your company’s needs behind the scenes.

Do you feel like your website needs to attend a web counseling service support group? In this blog post, we'll meet UU, an under-utilized website with huge potential that isn't being taken advantage of. We'll see how Provisio Technology Solutions can create a plan to make full use of everything your website can do for you.

To make the most of their web marketing budget, small business owners need a basic understanding of SEO and how keywords work. This blog series has already showed you how modern keywords work and where they are most effective. Now, you will learn how keywords can work together to push your SEO even higher.

As a business owner getting ready for a website overhaul, you need to know how to make the most of your web marketing dollars. In the last post, you learned how modern keywords work. Now you'll see where your keywords work best.

If you are a business owner preparing for a website update, there are some SEO basics you should know. Getting your head around SEO starts with understanding keywords and how their use has changed over time.

What Are Your Top Keywords?

To start, you and your marketing team will need to decide on your top keywords. These are the words and phrases prospective clients are likely to use to find your business. They may include your business name, products and services, geographic terms, and frequently searched terms related to what you do.

As a business owner, you probably hear a lot about SEO these days. If you had your website professionally designed, you may think you've got it handled. But if you don't keep your website programing and content updated, your SEO could be out of date.

SEO is one piece of an Internet marketing puzzle involving everything from the words you use to the programing behind the scenes. When you talk to a marketing strategist, they will often talk about SEO as if it is a magical formula, but it's not.

No matter what content management system you use to manage your website, there are going to be updates from time to time. Unless you are regularly adding content, those necessary updates may be out of sight, out of mind. But ignoring website updates can lead to big security risks. Find out how to keep everything up to date and safe both for you and your readers.

You've invested a lot of money into your website. You've gotten everything just right – layout, pictures, content. You've successfully launched the site and you're done, right? Wrong.

As much as busy professionals might like to, you can't just leave a website alone and expect it to continue to provide a return on its investment. That would be like paying a graphic designer to create a newspaper ad for your business, but never putting it in any papers! You need to keep it fresh.

Imagine you have been given a fancy gift. You unwrap the package to discover it is an expensive, designer suit, but it’s entirely the wrong size and style. It doesn’t work for you at all. Unfortunately, some businesses feel that way about their website. They pay thousands of dollars to companies and receive a finished package months later, but it isn’t the website they want.

When's the last time you had a one-to-one meeting with your website? Business owners who rely on referal marketing know the one-to-one meeting builds relationships that lead to high-value clients. Your website is no different. Schedule a one-to-one with your website today.

For referral marketing, nothing beats the one-to-one meeting. You get to sit down with referral partners to grow your business. You can learn in-depth information about how they can work for you.

You wouldn't ask a contractor to build your house without a blueprint from an architect. Doing so would run the risk of the walls falling in or the foundation crumbling. But far too many small business owners make the make this same mistake when it comes to their websites. They start building without a website blueprint to guide them.

If your company is looking to update its online image and functionality, chances are you started your Internet search for a local web designer or web developer. But what's the difference? Are the two terms interchangeable? While design is important, a good web designer isn't enough to turn your adequate website into a multi-functional web portal for clients and staff. For that, you need a web developer.