Working With Your Web Development Company

How did you communicate with your last web development company? If you had a question for your designer or needed to review your content, where would you go? At Provisio Technology Solutions, we want to make it easy for you to stay on top of your web development project.

Communication Is Crucial

When it comes to marketing, it is crucial to make sure everyone is on the same page. Branding, imagery, colors, layout – everything needs to be coordinated. It is just as important that you and your web developer communicate about your company’s needs behind the scenes.

SEO for Business Owners: Keyword Phrases and Related Terms

To make the most of their web marketing budget, small business owners need a basic understanding of SEO and how keywords work. This blog series has already showed you how modern keywords work and where they are most effective. Now, you will learn how keywords can work together to push your SEO even higher.

SEO For Business Owners: Keywords Then and Now

If you are a business owner preparing for a website update, there are some SEO basics you should know. Getting your head around SEO starts with understanding keywords and how their use has changed over time.

What Are Your Top Keywords?

To start, you and your marketing team will need to decide on your top keywords. These are the words and phrases prospective clients are likely to use to find your business. They may include your business name, products and services, geographic terms, and frequently searched terms related to what you do.

Is Your SEO Out of Date?

As a business owner, you probably hear a lot about SEO these days. If you had your website professionally designed, you may think you've got it handled. But if you don't keep your website programing and content updated, your SEO could be out of date.

SEO is one piece of an Internet marketing puzzle involving everything from the words you use to the programing behind the scenes. When you talk to a marketing strategist, they will often talk about SEO as if it is a magical formula, but it's not.

Website Updates Are All About Security

No matter what content management system you use to manage your website, there are going to be updates from time to time. Unless you are regularly adding content, those necessary updates may be out of sight, out of mind. But ignoring website updates can lead to big security risks. Find out how to keep everything up to date and safe both for you and your readers.

Guest Post: To Stay on Top of SEO, Update Content Often

You've invested a lot of money into your website. You've gotten everything just right – layout, pictures, content. You've successfully launched the site and you're done, right? Wrong.

As much as busy professionals might like to, you can't just leave a website alone and expect it to continue to provide a return on its investment. That would be like paying a graphic designer to create a newspaper ad for your business, but never putting it in any papers! You need to keep it fresh.